A controlled dose of cold. Not a test of suffering.

Begin calm and work down over time, as low as about 38°F. New and experienced plungers both get a real dose.

More flow, faster cooling. Same tub, a different plunge, every session.

The full volume runs through fine filtration and sanitation about every five minutes, with daily water exchanges and routine testing.
Cold isn’t about temperature. It’s about how fast you cool.
In a still tub, your body warms a thin layer of water that insulates you. Ours keeps circulating, so that layer never forms and the cooling continues, at a temperature you can actually stay in.
Most research looks at lowering core temperature by about 1–2°F. You can get there with very cold water for a long time, or with moving water in less time. We chose the second.